RevSure.AI Introduces New Features To Help Increase Demand Gen Effectiveness
- Written by Kelly Lindenau
- Published in News Briefs
RevSure.AI, an AI-fueled sales pipeline readiness company, revealed new features designed to provide marketing teams with increased insights into data and lead-to-revenue projections. The updates seek to help organizations improve their spend efficiency by focusing on the campaigns and actions that will result in the best ROI.
The RevSure.AI platform aims to create a single source of truth around an organization’s sales pipeline health, automate manual reporting tasks and provide recommendations on how to turn more leads into qualified sales opportunities. The solution’s latest enhancements include:
- Prioritizing an organization’s most promising leads into top 25, 50 or 100 lists; and
- New integrations with LinkedIn Campaign Manager, Google Adwords and Apollo.
“Today’s marketers have a gap in their data toolsets and are currently lacking AI-based models, and many CMOs are tasked with adopting and driving what will be effective, and winning, data strategies,” said Deepinder Singh Dhingra, Founder and CEO of RevSure, in a statement. “Using RevSure helps provide marketing teams with intelligence and insights into their sales pipeline, and data that empowers them to strategically defend marketing budgets and pivot campaigns based on sales performance — both of which can be critical to sales success in the current economic climate.”